What is Technorati? Can it increase your traffic

It’s not going to bring in a flood of traffic unless you already have a lot of back links to your posts but Technorati is an essential tool for building a steady stream of traffic to your blog.

What is Technorati besides being a tag based index of the blogosphere and more importantly can it bring you a flood of new traffic?

Exactly what is Technorati?

• The simplest answer is to think of Technorati as an Internet search engine specifically for blogs.
• Technorati Tags are words that describe your individual blog posts in the same way that categories or labels do but more focussed and a lot narrower.
• On the Technorati home page, new blog post snippets scroll in every few seconds. You then have the option to go directly to the blog post, click a tag for related stories or filter the new posts by category or popularity.

So, what can Technorati do for you?

1. Technorati allows you to do tag based searches of topics and blog posts.
2. Technorati can give you some idea of what readers are interested and allows you to observe trends and patterns.
3. Technorati gives you the opportunity to participate in building a so-called ‘Tagged Web’ for your niche.
4. Most importantly… Technorati will bring you an increase in traffic directly related to:
   • The wording of your Title and Teaser text
   • Educated use of Technorati Tags
   • Quality of your content
   • Number of other blogs linking back to your blog
5. One more use of tags is to monitor a group of blogs without having to visit each individual blog.
   • This works if everyone in your group is signed up with Technorati and uses the same unique tag.
   • For instance you might run a competition and ask all the entrants to add a post to their blogs with the back link and anchor text of your choosing.
   • Add a condition that requires they tag it with “MyCompetitionFall07″.
   • Now you can track all your competition entrants via Technorati.

So YES! Technorati along with many other Social Media sites can greatly increase your traffic.
If you would like a hand signing up I will guide you through it… Click HERE.

Make sure you set up your blog to PING Technorati as soon as your posts are published (this is covered in my Sign-Up Tutorial.

If you have a Wordpress Blog you will want to check out the following plug-ins for Technorati:

• http://dev.wp-plugins.org/wiki/BunnysTechnoratiTags
• http://www.broobles.com/scripts/simpletags/

Click this link for Wikipedia’s answer to, What is Technorati.