Nov 23 2009

Top 10 Gaining Niche Categories » Sept 2009

Picking the right niche, the right idea for a website, the right business, can be hard!

It’s probably the most important decision you can make, so I suggest you take some time and make an informed decision with some hard core data and market research.

There are 3 things that you need to consider when picking the most profitable and successful niche for YOU!

  1. Passion
    Something you are really interested in now.
    Something that will continue to interest you always.
    Something where creating content will be easy.
  2. Money
    Something that a lot of people are into.
    Something that people will pay money for.
    Something that advertisers are already spending money on.
  3. Value
    Something valuable, that you know.
    Something of great value to a lot of people.
    Something that will allow you to create great value.

So with that in mind, lets check the following 3 questions against a recent list of the big movers and shakers in website categories for September 2009

  • Which market am I most passionate about?
  • Which market would find value in what I know and can do?
  • Which market has the most products that I am familiar and interested in?

Top 10 Gaining Niche Categories

Based on percentage change in unique visitors (U.S.) from September 2009 vs. August 2009
Source - comScore Media Metrix

  1. Entertainment - TV (17%)
  2. Education - Information (15%)
  3. Retail - Computer Software (14%)
  4. Sports (14%)
  5. Gaming Information (13%)
  6. Community - Green (12%)
  7. Online Gambling (12%)
  8. Community - Lifestyles (11%)
  9. Religion/Spirituality (11%)
  10. Entertainment - Movies (10%)

These are not the most popular markets to explore, they represent the most recent growing trends and if one of these is jumping out at you? Take the time to perform as much market research as you zoom in to find the most profitable and successful niche for you!


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