Mondayitis Motivation: The 2 Best Internet Marketing Tools

In the scramble to make some fast cash you can quickly loose sight of the most valuable tools for success. Tools that you already possess.

Mondayitis Motivation Tip #3

It all happens very fast. In the initial rush to make money online you throw all your ethics and honor to the wind, desperate to make it work, You spam and start writing in a overly salesy way. What you produce becomes void of your own personality, strengths and natural style, it’s not you! You follow systems blindly and regardless of consequence and all this is actually working against you.

Honesty and Integrity are two of the biggest and most powerful tools that you often already possess before becoming an internet marketer. Wear them proudly on the front of your web pages. If you hide behind a false and projected front your throwing away two of the biggest tools that will increase your conversions, sales and customer satisfaction (return customers).

• Honesty

  • Honesty is not some grand virtue to be held up on a pedestal surrounded by glass, it’s a lot simpler than that.
  • In fact honesty is inherent, it’s already there. To reveal it you just need to strip away a few layers of ego, desperation and desire
    • Ego
      When marketing ourselves and our products we often play our cards and hide behind some glossy overly professional front. This works great for large corporations but if your just a solo outfit, play to that strength, you have something the large companies can never compete with… Personality! Tell your story, warts and all. Put your face on your website and simply be honest. People can smell ulterior motives, lies and deception when it’s present. Honesty is simply a matter of never faking the facts of reality.

      Best of all, as a writer, honesty is easier, faster and ‘absolute honesty’ is always more interesting. Example: Write and publish the biggest secret your hiding from everyone. Chances are, there will be a massive fallout, but it will be the most interesting thing you will ever write.

    • Desperation
      When your desperate and lacking patience, honesty is quickly covered up. I don’t believe honesty is ever thrown out the window. The truth still exists, it just gets masked and hidden. But it often gets suspected and uncovered the more desperately you try to hide it.

      If you just relax and be bluntly honest with people, yes it may be shocking at first, but they will then leave their own ego at the door and relax with you. The result will be them wanting to spend more time with you or at your website. It could be a warm and homely place with your reality and honesty firmly planted on every page.

    • Desire
      Desire to succeed will often see you doing the wrong thing (for success). Don’t lose sight of who you are, your style, your strengths and your talents. You have to use what you have, those things will make you stand out from the crowd and complete honesty will help you bond and form lasting relationships with your clients.

• Integrity

  • Integrity is consistency of your goals, actions along the way, and values that drive you. It is the quality binding actions influenced by honesty. It can be used as a measure of the consistency between your principles and your actions.
  • I am not saying you should be striving for some high and mighty moral standards and ethics here. Just think about what your doing and who you are doing it too. Work out want your web presence is going to be, every action should fit that model, even the ones people don’t see.
    • If your spamming on someones blog or hijacking the Top Commenter’s links have some consideration, what if that was your blog and your valued readers.
    • If your following some one else’s system to produce a cold generic and unexciting mini-site. Bring in your strengths, your photo, audio and video, and stamp your integrity all over it.

This is all about respect.

 » Respecting yourself
 » Respecting your visitors
 » Respecting your network
 » Respecting your customers

Know and align your principles, goals, action plans and communication into one strategy that is true to your self, your beliefs and the way you would like to be treated.

Wear this proudly on your sleeve.