The Service Provider

The Service Provider is #9 out of the Top 10 Home Based Internet Businesses.

This business model is an upgrade to working as a freelancer online and the ideal gateway for any local businesses looking to get more clients via a findable website. With over 50% of consumers now using the search engines in replace of the yellow pages, this business model requires you to create a simple website that achieves first page positioning in the search engines for terms that your prospective customers are already using as search queries online.

Every small business has a website, a simple brochure site that they send potential clients too, but what every small business needs is a findable website that exploits the affordability of publishing content online to dominate the level playing field that is search engine real estate.

• Platform: A self hosted 15-30 page website, specifically optimized for a semantic set of search queries discovered through a few simple exercises in online market research.
• The Work: Unlike the yellow pages where, every year, you have to pay thousands of dollars for a bigger more prominent advert, this is about designing a website or re-designing your existing website once, so that it is positioned directly in the online path of your target audience. It works for any business - local or global - where you are providing a service.
• The Income: The income you can earn depends on; how much demand there is for the niche (yellow pages category) that your business falls into, the cost of your service, the lifetime value of your customers (future income), whether you can expand globally, how many services you can provide per month, how many staff you can manage to provide the services for you. While most service businesses are difficult to automate and scale there are a few strategies that can see you working less and earning more.
• The Business: This is about taking your current freelance work, job or skills and promoting them as a very real business with an expanding online presence. Being that the business is reliant on a specific service to be provided in return for the income, it does come with limitations, but can be scaled to a point where you simply accept the clients that come to you via online marketing and outsource the work to employees or freelancers.